27 June 2012

Promotion of Bookingrid in The Restaurant Magazine


There will be an advertisement of Bookingrid in the coming issue of Restaurant Magazine next week. Restaurant Magazine is a reputable journal with 16,000 issues and thus we expect to directly reach our target group with our promotion.

Posted by Wlad

Facebook Integration completed- First Restaurant places Button on Facebook Page

We have successfully developed a way to place our 'Book Now' button on Facebook pages of restaurants. Thus we enable  more than 900 million Facebook users to conveniently book their favourite restaurants directly on Facebook. Hence we create a completely new distribution channel for the restaurants that use Bookingrid and give them the opportunity to sell their reservations through their Facebook pages without any additional effort.

Maurizio`s, a popular Italian restaurant in a London's suburb, has already started to use our new service.

Posted by Wlad

18 June 2012

Started working with our first client!

We have started working with our first client. Its "button" has been placed on dine.bookingrid.com.

http://dine.bookingrid.com/Restaurants/Consumer/Browse.aspx?screenNumber=1

In the nearest future it will be placed on google maps.

At the moment we are running the the real-world testing of our system, developing cooperations with restaurants, its clients and testing different strategies of maximising profits for restaurants, etc.

The next step is to expand our initial client base to 15-20 restaurants and put their buttons on their websites and restaurant guides, among these:
Furthermore we expect to receive further feedback about the effectivity and usefulness of our service.

After this we are going to start with the wide-scale promotion of our system.

Posted by Wlad

1 June 2012

Customers say "Yes" to deposits for restaurant bookings

According to a recent poll 82.8 % of restaurants customers were in favour of a deposit when taking bookings.

No-shows are costing some Hunter restaurant owners hundreds of dollars a night in wages and wasted produce as diners make bookings, sometimes for large groups, fail to turn up, or arrive with half the number of people they had booked for.

Restaurateurs who spoke to the Newcastle Herald said ‘‘no shows’’ were an expensive and regular occurrence which was embarrassing for operators and could cost at least one wage for the night.

In a business that runs on tight profit margins, a couple of parties failing to show can wipe out a night’s takings and result in produce, prepped for a fine dining experience, dumped in the garbage with the evening’s scraps.

In response restaurants started to look for ways to deal with no shows. But the solution is already there. It's simply called Bookingrid. To find out why read about what Bookingrid offers.



To get to the full article click here.

Posted by Wlad

2 May 2012

Study: 95% Of Restaurants Don’t Have Mobile Sites, Only 40% Have Online Menus

According to a new study by Restaurant Science, a restaurant industry information and analytics provider, only one out of eight full service restaurant chains and a depressing one out of twenty independent restaurants have a mobile website. What makes this even worse is that according to some reports, half of all visits to restaurant websites are from mobile devices.

Compared to other businesses, the study argues, restaurants still have a long way to go in using the potential of the Internet. Thus there is a great opportunity to participate in the development of this industry and this is exactly what Bookingrid gives you the chance for.

To get to the full article click here.

Posted by Wlad

24 April 2012

Restaurant no-shows: are booking websites to blame?

A number of high-end restaurateurs and industry experts have condemned the use of online reservation systems, claiming booking websites are contributing to the growing number of people booking tables and not showing up.

Mark Poynton, chef -patron of Restaurant Alimentum in Cambridge, echoes the view, that booking websites have added another dimension to the problem, revealing the financial damage that fickle diners are causing for his business.


"This year alone we have had 43 tables not show up, which equates to over 100 people and about £7,000 in revenue," he said. "And it is mainly toptable that's the problem. We try to keep track of everybody that does and does not show up to the restaurant, but if the trend continues then we may end our time with toptable and hopefully gain more revenue".

So maybe an exchange based booking platform which gives the client the possibility to sell his reseravtions could turn out the solution for this problem ?

To see the opportunities Bookingrid offers click here.

To get to the full article click here.

Posted by Wlad

14 April 2012

Update: "The Button" has been developed!

"The Button" software has been developed and is ready to install. Hopefully, the next post will have a link to a first restaurant-publisher. If anyone is interested in having a look at "The Button" before that, please send password and link request to query@bookingrid.com. A relevant brief instruction will also be provided. A few introduction meetings with restaurants have given 100% positive feedback.

To get to "What has been done" click here.

Posted by Wlad

12 April 2012

Noma fights no-show

Do all restaurateurs love their clients? No doubt, unless you do no-show.
Noma, the most rated place in the world, is leading the gang in customer relations management.

Posted by Igor

11 April 2012

"Hot New London Restaurant Dabbous Is Worth Wait", but why wait if you can get a table now?


Fancy lunch at Dabbous, the new restaurant of a little-known chef that opened earlier this year?
The first available table is on June 19. Or maybe you’d prefer a weekend dinner for two? That will be September 22. But what about using Bookingrid and being just a few mouseclicks away from a reservation for a dinner tonight ?

To get to the article published on Bloomberg click here.

Posted by Wlad

"Knives Are Out for No-Show Diners"


Recently the Wall Street Journal published an article about the increasing number of no-show diners which pose a risk for the restaurant business. In response restaurants started to look for ways to deal with no shows. But the solution is already there. It's Bookingrid. To find out why read about what Bookingrid offers.

To get to the article click here.

Posted by Wlad